PRIVACY POLICY
Effective Date: 1st August 2025
Your privacy is important to us. This Privacy Policy outlines how Generation Care (“we”, “our”, or “us”) collects, uses, stores, and protects your personal information in compliance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
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1. Who We Are
This website is operated by Generation Care, based in the United Kingdom.
Business Address: XXXXXXXXXXXX
Contact Email: Info@generationcare.com
We are the data controller of any personal information collected through this website.
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2. What Data We Collect
We may collect and process the following types of personal data:
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Information you provide directly: Name, email address, contact messages, feedback.
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Technical information: IP address, browser type, device type, operating system, referring URLs.
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Usage data: Page views, session duration, clicks, navigation paths (via analytics tools).
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Cookies and similar technologies: Used for functionality, performance, and analytics.
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3. How We Collect Your Information
We collect personal information in the following ways:
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When you complete forms on our website (e.g., contact or enquiry forms).
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Automatically through cookies and other tracking technologies.
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When you communicate with us directly (via email, messages, etc.).
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4. Legal Basis for Processing
We process your data under one or more of the following legal bases:
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Consent: When you voluntarily provide your personal data or accept cookies.
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Contractual necessity: To provide services or respond to your enquiries.
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Legal obligation: To comply with laws and regulations.
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Legitimate interests: For website analytics, security, and business improvement, provided these do not override your rights.
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5. Why We Collect Your Data
We use your data to:
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Respond to enquiries and provide customer support.
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Operate and improve our website and services.
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Monitor website usage (analytics and performance).
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Comply with legal and regulatory requirements.
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6. Data Sharing and Third Parties
Your data may be shared with:
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Wix.com: Our website hosting provider. Your data may be stored through Wix’s data storage and applications on secure servers behind a firewall.
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Third-party service providers: Such as Google Analytics (for performance monitoring), subject to strict data protection agreements.
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We will never sell your personal information to third parties.
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7. Cookies and Tracking Technologies
We use cookies to improve user experience and gather analytics. You can manage your cookie preferences via your browser settings.
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8. Data Retention
We only keep your personal data for as long as necessary to fulfil the purposes we collected it for, including legal, accounting, or reporting requirements.
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9. Your Rights
Under the UK GDPR, you have the right to:
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Access the personal data we hold about you
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Request correction or deletion of your data
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Object to or restrict processing
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Withdraw your consent at any time
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Lodge a complaint with the Information Commissioner’s Office (ICO): https://ico.org.uk
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To exercise any of these rights, please contact us at Info@generationcare.com.
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10. Withdrawing Consent
If you no longer wish for us to process your data, please contact us at Info@generationcare.com.
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11. Changes to This Policy
We reserve the right to update this Privacy Policy at any time. Changes will take effect upon posting on this page. We encourage you to review this policy periodically.
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12. Contact Us
If you have any questions or concerns about this Privacy Policy or your personal data, please contact:
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